ATEEZ have landed their first-ever entry on the Billboard Hot 100, signaling a new era for the group and further proof of K-pop's global momentum.
The track's success follows strong international streaming and a tightly organized fan campaign. Industry watchers say the group's growing Western presence, combined with frequent touring and strong social engagement, has created the perfect setup for chart breakthroughs.
Key points:
- Strong streaming in North America and Europe
- Fan-driven purchasing and social campaigns
- Momentum built from recent touring
As ATEEZ's profile continues to rise, more chart milestones are likely to follow.